Feature image
Feature image

Bon Marché Rive Gauche

Dior

  • Activation
  • Audiovisual solutions
  • Innovation
  • POS

The spirit of Dior is revived today in the heart of the Bon Marché Rive Gauche in a boutique reinvented as an airy space with pure lines. A new Parisian destination.

The revival

In this privileged space, with the warm welcome of expert teams, Dior fragrance specialists guide customers through the great classics and olfactory novelties. Next door, make-up artists offer professional advice with creations by Peter Philips, Dior’s master of color. In addition to the world of makeup and fragrances, this space offers skincare with the l’Or de Vie, Dior Prestige, Capture Totale and Hydralife lines.

DIGITALLI’s installation teams performed to provide a unique digital and hardware environment to revive one of the most embletic stores of the brand: screen walls, interactive display, bespoke manufacturing…

Related projects

  • Augmented Reality
  • Content production
  • Digital
  • Innovation

Out of the box

Chanel
  • Activation
  • Content production
  • Digital
  • Innovation
  • POS
  • Post-production
  • Virtual Reality

The Scent Room

Coty